Autor: Zuzanna Urbaniak

Passionate about emerging marketing trends, especially in the health and functional food industries. A travel enthusiast and devoted cat lover, she brings creativity and insight to content strategy and brand development.

Hottest trends in functional shots

Hottest Trends in Functional Shots industry

Energy shots have carved a significant niche in the functional shots market, dominating revenue shares in 2020 and poised to continue their reign. With hectic lifestyles and the constant pursuit of productivity, consumers are turning to these shots to provide a quick and effective energy boost. Immunity Shots: A Response to the Times In the […]

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Private Label Market in Germany

Functional Shots Market in Germany: High Growth Potential

Functional shots have emerged as a popular beverage category in Germany, attracting health-conscious consumers seeking convenient and nutrient-rich supplements. These concentrated drinks, typically packaged in small shot glasses. Offer a concentrated dose of vitamins, minerals, probiotics, and other beneficial ingredients to support various aspects of well-being. German Market Size and Growth The functional shots market […]

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Private Label Market in Germany

Private Label Market in Germany

The private label market in Germany is a dynamic and rapidly expanding sector, driven by a range of factors, including growing consumer preference for affordable and high-quality products, increasing market concentration among retailers, and a shift towards conscious consumption. According to Statista, private label products accounted for 46.4% of total retail sales in Germany in […]

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Functional Shots in UK

Functional Shots UK – Booming Market

The UK functional shots market is experiencing a surge in popularity. These concentrated, nutrient-packed shots offer a quick and effective way to boost energy, enhance immunity, and support various aspects of well-being. Market Size and Growth Prospects According to a recent report by Market Research Future, the UK functional shots market is expected to reach […]

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Functional and organic drinks on a retail shelf, including Chias Brothers shots among other brands

Is Building Modern Zones in Retail Chains the Key to Satisfying the Modern Consumer?

In their pursuit of new ways to reach consumers, Polish retail chains are proving to be incredibly innovative. One interesting practice we constantly analyze is the development of modern in-store zones. As a supplier, we’ve participated in creating such solutions, and we believe these zones boost store turnover for several reasons: This shift requires retailers […]

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Glass of orange and ginger juice on a wooden tray – natural energy shot with vitamin C and antioxidants

Ginger Shot – boost your health

Experience the ultimate health boost with Immunity Shot designed to enhance your immune system and support overall wellness. Ginger shot combines the fiery benefits of raw ginger with essential vitamins and natural ingredients, delivering a potent, cold-pressed juice that’s perfect for your daily routine.  Ginger shots are small, concentrated doses of nutrient-rich ginger juice designed […]

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CEO of Chias Brothers presenting a lineup of functional shots including ginger, turmeric, energy and focus drinks, sitting at a table in a modern office setting.

CEO of Chias Brothers Europe: the functional beverages segment is growing the fastest in our country

Functional beverages are a high-growth category that significantly increases basket value. Consumers are willing to pay more for products that support immunity, focus, or recovery, which directly translates into higher value margins, says Maciej Mikołajczak, founder and CEO of Chias Brothers Europe. What exactly is functional food? How is it perceived by Polish consumers? Maciej […]

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Fresh ginger and lemon - natural ingredients supporting immunity and digestion, perfect for health shots and functional beverages.

Vitamin C Energy Shot: Boost Your Immune System 

In today’s fast-paced world, maintaining a strong immune system while managing energy levels can be a challenge. Enter the Vitamin C Energy Shot, a potent blend designed to support your immunity while providing a quick boost of energy with 80mg of caffeine in just 100 ml. This innovative supplement not only combines essential vitamins and […]

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