Explore the latest trends and insights in the functional drinks and private label industry. Discover market data, product innovations, and consumer behaviors that shape B2B opportunities in Europe and beyond.
In their pursuit of new ways to reach consumers, Polish retail chains are proving to be incredibly innovative. One interesting practice we constantly analyze is the development of modern in-store zones. As a supplier, we’ve participated in creating such solutions, and we believe these zones boost store turnover for several reasons: This shift requires retailers […]
Read MoreThe functional beverage segment in Poland is growing dynamically, although individual categories are evolving in different directions and at different paces. For example, shots are maintaining a stable position, which stems from their specific characteristics. The smallest, yet rapidly growing category According to Wojciech Orlicki, analyst at CMR, functional beverages have been gaining popularity in […]
Read MoreFunctional beverages are a high-growth category that significantly increases basket value. Consumers are willing to pay more for products that support immunity, focus, or recovery, which directly translates into higher value margins, says Maciej Mikołajczak, founder and CEO of Chias Brothers Europe. What exactly is functional food? How is it perceived by Polish consumers? Maciej […]
Read MoreIn an age where cognitive performance is increasingly linked to productivity and overall quality of life, the pursuit of optimal brain health has become paramount. Many individuals are turning to brain supplements as a means of enhancing cognitive function, improving memory, and combating cognitive decline. This article delves into the best brain supplements available, how […]
Read MoreThe market for functional shots and beverages has witnessed substantial growth in recent years, driven by increasing consumer interest in health and wellness. As people become more health-conscious, the demand for energy shots, detox drinks, and other functional beverages has skyrocketed. This article explores the various aspects of functional shots, their benefits, trends in the […]
Read MoreIn the quest for youthful skin and overall wellness, marine collagen drinks and supplements have surged in popularity, thanks to their remarkable benefits and unique properties. Unlike traditional collagen sources, marine collagen is derived from fish, making it an appealing option for those seeking natural and effective skincare solutions. This article delves into the wonders […]
Read MoreThe global functional shot market has emerged as a beacon of health-conscious innovation. Functional Shots, have become a mainstay in the routines of individuals seeking convenient yet impactful wellness solutions. In this exploration, we’ll shine a spotlight on the European sector of the functional shot market. Then delve into key trends, including the rise of […]
Read More
